The 2011 UK B-Boy Championships posters feature B-Boy Sunni and B-Girl Roxy of Soul Mavericks, B-Boy Steady from Flawless and B-Boy Brahim (Brahim Zaibat) of Pockemon Crew, and uses a less ambitious style than the B-Boy Championships 15th Anniversary poster and was shot at the Essex marina docks.
Video: Making of the UK B-Boy Championships 2011 poster
“The concept is about taking over a space,” said DJ Hooch, founder and promoter of the UK B-Boy Championships. “B-boys can go wherever they want, take over any space, but it’s getting harder and harder, so this is the perfect urban, desolate area.”
The poster artwork campaign was shot by Gary Salter, who also produces the UK B-Boy Championships 2011 Trailer
UK BBoy Championships 2011 posters and behind the scenes gallery
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The UK B-Boy Championships 2011 finals take place on 15 and 16 October at the Brixton Academy. Confirmed judges include B-Boy Mouse, B-Boy Lamine, Storm, Sally Sly and Dey Dey.
A B-Boy Championships book, From Bronx to Brixton, was also released to coincide with the marketing campaign for the finals.